ESSENCE Celebrates Style, Culture, & Community with The 2018 ESSENCE Street Style Festival!

ESSENCE CELEBRATES

STYLE, CULTURE AND COMMUNITY WITH THE RETURN OF THE 2018 ESSENCE STREET STYLE FESTIVAL

EVENT TO HONOR SONGSTRESS/STYLE MAVEN
KELIS AND
FASHION INFLUENCER KELLIE BROWN

AMANDA SEALES TO HOST
WITH PERFORMANCES BY
TEYANA TAYLOR AND YEMI ALADE

IT ALL TAKES PLACE ON
SUNDAY, SEPTEMBER 9TH IN BROOKLYN

Calling all fashionistas and style influencers! ESSENCE will celebrate style, culture and community with the return of the 2018 ESSENCE Street Style Festival! Hosted by Insecure star and comedienne Amanda Seales, the non-stop celebration highlighting style, culture and community will be brought to life at Duggal Greenhouse in Brooklyn, NY, in a new indoor/outdoor format for curated experiences. *The event will also feature an awards ceremony honoring songstress/style maven Kelis and fashion influencer Kellie Brown for their impact and legacy in the fashion world. Attendees will be able to show off their “street style” looks during the fashion runway segment. Tickets are available now but are going fast! To purchase, visit this Eventbrite link: https://www.eventbrite.com/e/2018-essence-street-style-brooklyn-tickets-47318227091.
For Media Credentials Click Here: https://hvaughn.wufoo.com/forms/q1kaw4c70fjw4qv/
Launched in 2014, the ESSENCE Street Style Festival was created to provide a space where the fashion elite, style influencers, and everyday fashionistas can come to celebrate the unique influence Black women have on all facets of fashion, style and beauty during NYFW. The event will also feature a vendor marketplace showcasing more African-American entrepreneurs than ever before representing the facets of culture, beauty and style—including vendor from ESSENCE Marché, the new digital beauty, fashion and lifestyle e-commerce destination for Black women; music and performances by songstress/dancer/model/actresTeyana Taylor, Afropop sensation Yemi Alade, DJ’s Jasmine Solano and Olivia Dope and more; a fun-filled Kidzone; a Street Style fashion show showcasing a host of the local fashionistas who bring the hottest looks from the catwalk to life on the city sidewalks every day; delicious eats and refreshing beverages; and so much more. Sponsors for the 2018 event include: Coca-Cola , Macy’s, Nike and Shea Moisture.

Sponsor Activations Include:
NIKE
 – In celebration of Lebron James 16th shoe release, Nike will showcase The Strongest — a photo campaign presented by ESSENCE uplifting 16 inspiring actresses, executives, journalists, athletes, and entertainers who exemplify unwavering strength. Also on stage for conversation will be Fashion Row’s Brandice Daniel, Fe Noel, Kimberly Goldson and Undra Celeste who conceived and executed the artistic vision of the newly released footwear.

COCA-COLA – Will be providing great treats with dedicated food trucks serving food items that pair perfectly with Coca-Cola beverages along with a photo activation!

SHEA MOISTURE — Stop by the beauty pod! Set up at the entrance where they will provide hair consultations, touch ups and demos along with highly discounted products.

MACY’S – Engage with your friends at Macy’s photo activation and set up your appointment with a Stylist on their “My Stylist” app! Before you leave, make sure you’re all signed up for their beauty box subscription. They’ll also have an onstage moment with two audience members and two professionals for a “style challenge” moment.

*Artists/performers are subject to change.
WHO:
Kelis, {Honoree}, Songstress/Style Maven
Kellie Brown, {Honoree}, Fashion Influencer
Amanda Seales, ESSENCE Street Style Host; Insecure star and comedienne
Teyana Taylor, Songstress/Dancer/Model/Actress
Yemi Alade, Afropop sensation
Michelle Ebanks, ESSENCE President
Richelieu Dennis, ESSENCE Ventures Chairman
Julee Wilson, {Co-host}, ESSENCE Fashion and Beauty Director
Cori Murray, {Co-host}, ESSENCE Entertainment Director
Roy Wood Jr., {Guest}
The Read (Crissle West & Kid Fury), {Guest} Pop Culture Podcast
June’s Diary, {Guest} Girl Group/Dancers
Jussie Smollet, {Guest} Actor/Singer/Director
Trevor Jackson, {Guest} Actor/Singer/Songwriter
Kahlana Barfield-Brown, {Guest} Fashionista/Style Icon
Mack Wilds, {Guest} Actor/Singer-Songwriter

WHEN: Sunday, September 9th

WHERE: Duggal Greenhouse, 63 Flushing Avenue – Brooklyn, NY 11201
TIME: 12 Noon-7 PM  **PRESS CALL-TIME: 1 PM**